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At AVEENO®, we are committed to helping create a more diverse, inclusive and equitable skincare industry. That’s why we’re building on our long-standing partnership with ESSENCE® to provide access, education, resources and opportunity for Black female-identifying entrepreneurs looking to grow their skincare or haircare brands. Together, we want to support those entrepreneurs whose ideas and solutions have the power to profoundly impact the health and beauty of all skin or hair types.

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ENTER THE 2022
AVEENO® SKIN HEALTH STARTUP ACCELERATOR PITCH COMPETITION

Are you a Black female-identifying entrepreneur with a product, brand or technology that meets the skin or hair care needs of Black consumers? We’re looking for an up-and-coming innovator of beauty products who harnesses the power of natural ingredients to address the needs of all skin or hair types. We’re talking moisturizers, serums, body lotions, cleansers and more!

You could win $100,000 for your beauty business,

ongoing mentorship opportunities from AVEENO® business leaders and industry experts, and a trip to
ESSENCEFEST!

HERE'S HOW TO ENTER

Step 1

Step 2

Hit the ENTER NOW button and fill out the form between 6:30 PM EST on February 2, 2022 and 11:59 PM EST on April 30, 2022.

Step 2

Step 1

Tell us your WHY. Create a 1-2 minute video introducing yourself, your business, and WHY you got started. Explain how natural ingredients play a key role in your product(s) and your business.

If you'd prefer, lean into modern video storytelling and provide a vertical video.

Step 3

Step 3

Upload your video, review required information and submit!


APPLY BY APRIL 30, 2022

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Where are they now

Hear from last year's Skin Health Startup Accelerator Grand Prize Winner, Dr. Isfahan Chambers-Harris, Founder of Alodia Hair Care™ and Runner-Up, Arianne Turner, Founder of Look Good, Live Well™!

UNLOCK THE TOOLS

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Whether it's through learning new skills or partnering for success, these tips help sustain your business in today's digital world.

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Aveeno products
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At AVEENO®, nature fuels our healthy spirit, just like healthy skin fuels yours. We research and work with scientists and dermatologists around the world to unlock the therapeutic power of nature’s most restorative ingredients, giving you clinically-proven products that nurture and care for your skin, so you can care for what’s most important in life. Learn More

Aveeno logo

At AVEENO®, nature fuels our healthy spirit, just like healthy skin fuels yours. They research and work with scientists and dermatologists around the world to unlock the therapeutic power of nature’s most restorative ingredients, giving you clinically-proven products that nurture and care for your skin, so you can care for what’s most important in life.

At AVEENO®, everything is rooted in our belief that balance is the key to wellbeing. That’s why we use groundbreaking science to transform nature’s ingredients into products that rebalance and renew your skin. With clinical results to prove their effectiveness.

aveeno ad – mobile

Aveeno products

aveeno ad – desktop

Aveeno products
Aveeno logo

At AVEENO®, nature fuels our healthy spirit, just like healthy skin fuels yours. We research and work with scientists and dermatologists around the world to unlock the therapeutic power of nature’s most restorative ingredients, giving you clinically-proven products that nurture and care for your skin, so you can care for what’s most important in life.

Article 1 – Mobile

Article 1

10 Tips for Building a Winning Pitch: Do’s & Don’ts

A great pitch is key to taking your business to the next level, check out our do’s and don’ts to perfect your pitch.

READ…

Article 2 – Mobile

Article 2

Tools to Grow Your Consumer Base

We went to the experts at AVEENO® for a special Q&A session with these business leaders to see how to build your base.

READ…

Article 3 – Mobile

Article 3

Just Start! Take That First Crucial Step to Build A Skin Health Brand

It’s time to take the leap, so see how your get started right now—the first step is always the hardest, but you got this.

READ…

At AVEENO®, we are committed to helping create a more diverse, inclusive and equitable skincare industry. That’s why we’re building on our long-standing partnership with ESSENCE® to provide access, education, resources and opportunity for Black female-identifying entrepreneurs looking to grow their skincare or haircare brands. Together, we want to support those entrepreneurs whose ideas and solutions have the power to profoundly impact the health and beauty of all skin or hair types.