In the past, deciding to take a more conscious approach to your beauty routine meant very limited options. And if you wanted said makeup products come from a Black-owned brand then consider it a nearly impossible feat.
Thankfully, that no longer the case, and there are plenty of options for makeup lovers who want to buy cleaner and greener makeup products.
Because we’re all about supporting Black women entrepreneurs, we’ve rounded up a list of seven green beauty brands started by Black women. Keep scrolling to discover your next makeup obsession!
01
Plain Jane Beauty
Founded by Lake Louise in 2011, this makeup brand is without the ingredients known to clog pores and creating other skin problems such as bismuth, talc and parabens. Plain Jane Beauty wants customers to feel good about what they put onto their skin and how it’s made. (Plain Jane Beauty)
02
Marie Deneen
Marie Deneen believes that passion starts from within. The brand’s passion is to provide top-quality products and most of the line incorporates shea butter, cocoa butter, and coconut oil.
03
Blac Minerals
This brand is committed to creating natural makeup for women of color. Blac Minerals formulates products with nature in mind so customers can feel good about the beauty products they use.
04
Lust V Cosmetics
Lust V Cosmetics provides luxury cosmetics that are vegan, cruelty-free, gluten-free and natural. Their beautiful nail lacquers are vegan & “8 Free” and come in a beautiful range of colors.
05
The Lip Bar
The Lip Bar is on a mission to change the beauty industry. They believe you shouldn’t have to compromise your health for beauty. All products are vegan and cruelty-free.
06
Coloured Raine
These amazingly bold and edgy products are cruelty-free conscious cosmetics. Founded by Loraine in 2013 who wanted to encourage self-expression and diversity.
07
Beauty Bakerie
Founded by Cashmere Nicole in 2011 with the mission to be sweet and sweeten the lives of others this line of makeup inspires. Cashmere wants to encourage men and women to feel both empowered and beautiful.