We’ve seen it with everything from the release of FENTY Beauty’s first sustainable, wooden eyeliner, to yet another hype restock of the FENTY Beauty Eau de Parfum, the brand never misses. Aside from its boundary-breaking, industry shifting complexion products, it’s the FENTY’s offering of lip products that are among favorites of fans of the brand (think: the success of its Gloss Bomb), and back with a hydrating lip stained Poutsicle, it’s back again to break the internet with a new launch.
The launch comes perfectly timed with the season; summer is here and we’re all just about ready to flaunt around with our your-skin-but-better, no-makeup-makeup bases and vibrant, glossy lips — Just what Poutsicle offers up. Launched in four saturated hues with a buildable formula, the new lip product swipes on sheer first, leaving behind a subtle pinch of color. Meanwhile, it’s packed with squalene to moisturize and condition the lips, and just about any beauty lover can tell you how thankful we are to hear that Poutsicle is feather-resistant. Your lips are sure to find this a $24 well spent. Shop it below.