Finally Cyber Monday is here, however it’s technically been happening all weekend. Due to the pandemic, most in-store deals that usually happen on Black Friday were shifted online and have continued into today. Despite the unprecedented effects of COVID-19, it has made holiday shopping a little more seamless.
Last week for Black Friday, creatives encouraged buyers through social media to spend their dollars this holiday season with minority-led businesses. Continuing this message today for Cyber Monday, Black-owned brands are being spotlighted more than ever and as we step into 2021, hopefully the encouragement to Shop Black will continue throughout many industries beyond creative.
Hosting sales today are beloved brands like Hanifa and Victor Glemaud and emerging labels such as Char Workroom, and Amina Iris joined in on the fun as well. While the holidays may look a little different this year, a small gift for yourself or someone in your life may just be the seasonal cure we arguably all need. Shop these must-have selects by Black-owned brands below.