Once upon a time, it used to be difficult to obtain underwear and shapewear that matched your skin tone. Finding the nude that was designed for you was a difficult task, especially because nude was only recognized as the standard beige or sand color, which didn’t match our beautiful brown skin tones.
With such a void in the underwear and shapewear industry, several designers took advantage of their time during the pandemic to respond to the demands of women seeking undergarments in a variety of flesh tones to meet their needs, primarily women of color.
In recent years, the fashion industry has switched from ignoring people’s wants to providing them by producing colors that complement their skin tones and shapes that enhance their curves.
There has been a surge of Internet brand businesses in recent years, paving the way for a new generation of undergarments and we are excited about more to come. When it comes to cheeky panties (pun intended) and sexy bras, Victoria’s Secret no longer has a stronghold on the industry. In addition to Savage X Fenty (Thanks, Rihanna!), we have options!
We’ve compiled a list of 11 underwear and shapewear brands that cater to our natural nude and shapely needs.