Jingle Jangle x Netflix Black-Owned Holiday Gift Guide - Essence

Embrace the wonder and magic of the holidays with Netflix’s Jingle Jangle while supporting black-owned businesses. This new Netflix film celebrates creativity, perseverance and pursuit of your dreams. Themes that extend beyond the screen and into our neighborhoods where small businesses are making fantastical moments happen every day. Take a look at these inspiring entrepreneurs, hear how they calculate the square root of possible, shop Black-owned this season, and watch Jingle Jangle, now streaming on Netflix.

CRAFTSMANSHIP + INNOVATION

Reflecting many small business owners like the ones below, Jeronicus Jangle creates hand-made products crafted from his imagination with ingenuity, hard work and just a hint of magic.

“We are dedicated to helping our clients create spaces they love while supporting artisans in Ethiopia.”

- Founder, Hana Getachew

INNOVATION
Bole Road Textiles

“Fabulina Designs provide pieces of art in the form of jewelry for men and woman that help to express the wearer’s individuality. When you look and feel fabulous, it's even easier to be your best authentic self.”

- Founder, Charline Shelby

INNOVATION
Fabulina

“Our focus is the travelers experience and redefining travel goods by combining luxury and utility to create a classic aesthetic meant to last a lifetime.”

- CEO, Christopher Tuning

INNOVATION
Life on Autopilot

“A paper goods company dedicated to serving all the realness for all the occasions”

- Co-Founders, Carmelle Kendall & Robin Beck

INNOVATION
Neighborly Paper

“Rooted Woman curates hand-poured, ethically sourced, non-toxic nail polishes and treatments to promote radical self-care and self-prioritization, at every stage of womanhood.”

-Founder, India D. Williams

INNOVATION
ROOTED WOMAN

IMAGINATION + CREATIVITY

Empowered by an entrepreneurial spirit of invention and passion, Journey combines STEAM (science, technology, engineering, arts, and mathematics), creativity and excitement to change her family's fate. Feed the imagination and creative self-expression of the minds in your life through these small businesses.

“Brave + Kind Bookshop — A thoughtfully curated selection of diverse, beautiful children’s books with enchanting and inspiring stories.”

- Owner, Bunnie Hilliard

IMAGINATION
Brave + Kind Books

“We are an educational toy company providing Black families toys, books and games that expand their possibilities.”

- Founder, Terri-Nichelle Bradley

IMAGINATION
BROWN TOY BOX

“Kido is a children’s shop in the heart of Chicago, owned by Black Wall Street descendants and dedicated to representation and inclusivity.”

- Founder, Keewa Nurullah

IMAGINATION
KIDO

“The Black Toy Store is your online destination for hand-picked, curated collections of children’s toys, games, books, and gifts that reflect the beauty and diversity of the African diaspora.”

- Founder, Claudia Walker

IMAGINATION
THE BLACK TOY STORE

“We created Legendary Rootz to empower, liberate, and uplift Black Women worldwide through powerful, statement drive tees and accessories.”

- Founder, Raven Gibson

IMAGINATION
LEGENDARY ROOTZ

IMAGINATION
Jingle Jangle: The Invention of Jeronicus Jangle
Narrrated by Phylicia Rashad

IMAGINATION
THE SQUARE ROOT OF POSSIBLE: A Jingle Jangle Story

IMAGINATION
Jingle Jangle: The Soundtrack

CULTIVATING NURTURE + COMFORT

A natural sense of nurturing combines with curated comfort to embody the narrator known as Grandma. She finds strength in her family, in her home and through self-care. Each business below brings you just that this holiday season.