Throughout history, Black women have made significant strides in diversifying the beauty industry.
Fueled by a mission to bring Black women to the forefront, Jackie Aina, Rihanna, Maria Borges, Myleik Teele and Pat McGrath revolutionized the way we are seen across the beauty landscape. And they have affirmed our role as trendsetters, champions of diversity and game-changers.
Their impact is a testament to the undeniable power of Black Girl Magic and in honor of Black History Month, we celebrate them.
01
Rihanna
In 2017, music and fashion icon, Robyn Rihanna Fenty, turned the beauty industry upside down with the launch of Fenty Beauty. Dubbed as the new generation of beauty, the makeup company was the first brand to offer a foundation range that compliments women across 40 different shade variations. With inclusive campaigns geared toward Black women, Fenty Beauty generated more than $72 million in earned media value alone—all within the first month of business. This pioneering beauty moment sparked makeup brands like Make Up For Ever and L’Oréal to extend their offerings to accommodate more women of color.
02
Jackie Aina
Early this year, Jackie Aina became the first Beauty Influencer to receive an NAACP Image Award for her advocacy of diversity in the beauty industry. Aina uses her YouTube channel to coach Black women through applying their makeup and for bringing light to issues surrounding Black beauty consumers such as inclusion and equality. Known for her candid beauty reviews, the beauty activist has spoken out about the insufficiencies for women of color and used her channel to challenge cosmetic companies to “do better” with their offerings for Black consumers. Her call to action was heard by mega-brand Too Faced Cosmetics, who later recruited the social media star to assist them with creating makeup that’s more inclusive for women of color.
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In 2017, world-renowned makeup artist Pat McGrath, made history as the first Black woman and makeup artist to receive a Founder’s Awards from the Council of Fashion Designers of America (CFDA) for her influential work within the Industry. For decades, McGrath’s makeup mastery has inspired global beauty trends that women around the world draw inspiration from season after season. The CFDA accredited her for raising the bar of artistry, to a level of luxury and quality that the industry had never seen before. McGrath has developed four luxury brands, including McGrath Labs, a concept brand that defines future trends and introduces groundbreaking discoveries, at the forefront of a multi-billion dollar global industry. She is a true innovator who continues to take beauty and Black girl magic to new heights.
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04
Myleik Teele
In 2011 entrepreneur Myleik Teele founded curlBox, the first subscription service curated for women with naturally curly hair, in response to their need for quality hair products that work. The monthly subscription service provides women with an affordable and convenient, way to discover the best products to make their curls flourish. The wildly successful company has helped revolutionize the way women address their hair care needs and inspire a community of fierce and fearless naturals.
05
Maria Borges
In 2015, model Maria Borges, made history as the first Black woman to rock her natural hair in the Victoria Secret Fashion Show. Her TWA (“teeny weeny afro”), inspired the company to change its rigid standards of beauty that required models to wear wigs and extensions to fit the brand’s aesthetic. Her bold move prompted fellow models to define beauty and sexiness on their own terms and since then, fellow models have followed suit when working with Victoria’s Secret and other brands, paving the way for more diversity within the beauty industry.
Serena Williams is currently sitting pretty on top of the world. She is the number one tennis player in both singles and doubles, has broken countless records and has 27 Grand Slam titles to boast. All at age 29.
02
Cullen Jones
Swimmer Cullen Jones competed in the 2008 Olympic games in Beijing where he won a gold medal and became the first African-American to hold or share a world record (4×100 Freestyle Relay) in swimming.
03
Earvin “Magic” Johnson
At 6’9", Earvin “Magic” Johnson was the tallest point guard in league history. During his astonishing 13-year career with the Los Angeles Lakers, he was a member of five championship teams, won the Most Valuable Player Award and the Finals MVP Award three times each and was a 12-time All-Star and a nine-time member of the All-NBA First Team.
04
Florence Griffith Joyner
Florence Griffith Joyner, or Flo-Jo, was widely known for her statement-making colorful fingernails and flashy sense of style. This Olympic Gold medalist held the World Record for 100 and 200 meter races before he untimely death in 1998.
05
Shani Davis
At the 2006 Winter Olympics, speed skater Shani Davis became the first Black athlete to win a gold medal in an individual sport. Davis currently holds the world records for the 1000m and 1500m respectively.
06
Jim Brown
Hall of Fame NFL running back, Jim Brown was one of the first professional football players to translate his fame into success off the field. He left the NFL as the record holder for single season as well as career rushing leader.
07
Althea Gibson
Winning almost every match she played, this racket master was the first Black person to win a Grand Slam tennis tournament after winning the French Open singles title.
08
Dave Winfield
Twelve-time All-Star, Dave Winfield never played in the minors, is a seven-time Rawlings Gold Glove winner and was the highest paid player in MLB in 1985. He is recognized as one of the best athletes to play on the baseball diamond.
09
Laila Ali
Laila Ali is the daughter of G.O.A.T Muhammad Ali. This super middleweight champion grew her career from just boxing to being a mother, wife, and incredible philanthropist.
10
Michael Jordan
The Chicago Bulls legend finished his career in 2003 with 32,292 points and a career average of 30.12 points per game, the best in NBA history. Air Jordan is unequivocally accepted as the best that has ever played the game of basketball.
11
Jack Johnson
The man that paved the way for the likes of Muhammad Ali and George Foreman, Jack Johnson became the first African-American heavyweight boxing champion of the world (1908-1915).
12
George Foreman
Heavyweight boxing champion, George Foreman was undefeated in 40 straight fights, 37 by knockout when he faced Muhammad Ali on October 30, 1974. Foreman is the greatest knockout boxer of all-time with 68 of his 76 wins coming by KO.
13
Jackie Joyner-Kersee
Jackie Joyner-Kersee was crowned the First Lady of track and field after winning multiple gold Olympic medals and being the best multi-event Olympian.
14
Oguchi Onyewu
Powerhouse 6’3" American soccer player, Oguchi Onyewu played for the U.S. in the 2006 and 2010 World Cups.
15
Evelyn Ashford
After winning multiple gold Olympic medals, Evelyn Ashford was inducted into the track and field hall of fame in 1997. She is known as “one of the greatest track and field runners ever.”
16
Michael Johnson
Track and fielder Michael Johnson is the first man ever to win both 200-meter and 400-meter dashes at the same world championship. He is considered by many the greatest combined 200/400 sprinter to have ever lived.
17
Cynthia Cooper
This basketball powerhouse won a gold medal in 1988 with the U.S. Olympic team and was the first to reach the 2,500-point plateau in the WNBA.
18
Jesse Owens
In 1936, Jesse Owens became the first American in Olympic Track and Field history to win four gold medals in a single Olympiad. Owens’ unprecedented four gold medal sweep cemented him as the best-remembered Olympian.
19
Dominique Dawes
Dominique Dawes started her career as one of the only Black gymnasts to win Olympic medals .
20
Jerry Rice
Wide receiver Jerry Rice is the NFL’s all-time leader in receptions, yards and touchdowns. Rice played for the San Francisco 49ers from 1985-2000, winning three Super Bowls.
21
Debi Thomas
As one of few female African American figure skaters, Debi Thomas accepted the crown as skating’s World Champion in 1986.
22
Lisa Leslie
Lisa Leslie, was one of the W.N.B.A.’s original players in 1997. She was also the first woman to ever dunk in the W.N.B.A.
23
Arthur Ashe
Tennis phenom Arthur Ashe was the first Black athlete to win the singles title at Wimbledon, the US Open, or Australian Open.
24
Carl Lewis
After winning nine Olympic gold medals in his record-setting track and field career, Carl Lewis was voted Sportsman of the Century by the International Olympic Committee.
25
Maritza Correia
This young Black swimmer became the first Black United States swimmer to set an American and World swimming record.
26
Willie Mays
With a total of 660 career home runs, and appearing in a record-tying 24 All-Star games, baseball hero Willie Mays was inducted into the Baseball Hall of Fame in 1979.
27
Teresa Weatherspoon
This has been a great year for the former WNBA star Teresa Weatherspoon who was recently inducted into the WNBA Hall of Fame and the Louisiana Sports Hall of Fame.
28
Mike Tyson
From 1987-1990, Mike Tyson was the undisputed world heavyweight champion, and in 1986 he became the youngest heavyweight champion ever (at age 20). Today Tyson lives on as one of the greatest and most feared forces inside the boxing ring.
29
Venus Williams
Venus Williams is currently ranked #3 in the world for singles and #1 for doubles (along with her younger sister, Serena). She holds 21 Grand Slam titles, which is more than any other woman currently playing, except her sister Serena. Williams shares her successful tennis career in her new book, “Come to Win.”
30
Muhammad Ali
Mr. “Float like a butterfly and sting like a bee,” three-time heavyweight world-class boxing champ, Muhammad Ali beat more champions and top contenders than any heavyweight champion in history. He is the undisputed Greatest of All Time.
31
Jackie Robinson
Brooklyn Dodgers’ first African-American player, Jackie Robinson was inducted into the Hall of Fame in 1962.
32
Mabel Fairbanks
Although the figure skating community lacks a notable presence of Black athletes, Mabel Fairbanks was the first African-American to be inducted into the U.S. Figure Skating Hall of Fame.
33
Tiger Woods
“The World’s Best Golfer,” Tiger Woods has won 95 tournaments so far in his lucrative career, 71 of which have been on the PGA tour.
34
Dawn Staley
Staley is a three-time Olympian. She was named the University of South Carolina women’s head basketball coach on May 7, 2008.
35
Cheryl Miller
Along with being inducted into the WNBA Hall of Fame, Cheryl Miller is also a basketball coach, and sportscaster for TNT.
36
LeBron James
Fondly known to fans as “King James,” 25-year-old LeBron James made the leap into the NBA at 18 and has already been a two-time league MVP. His recent decision to join fellow superstars Dwayne Wade and Chris Bosh on the Miami Heat shook the basketball world and excited NBA fans longing to see what will become of this superteam.
37
Valerie Brisco-Hooks
Valerie Brisco-Hooks was the first female Olympian to win gold medals in both the 200- and 400-meter races at a single Olympics.
38
Kobe Bryant
Los Angeles Lakers’ four-time MVP, Kobe Bryant recently led the Lakers to their sixteenth title. He has five championship rings, one shy of Michael Jordan.
39
Alice Coachman
Coachman competes at a track meeting in Iowa in 1948.
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40
Wilma Rudolph
Despite struggling with polio, Wilma Rudolph opened doors for Black women by being the first to win three gold medals at the Olympics and winning the James E. Sullivan Award.
41
Marion Jones
At the 2000 Olympic Summer Games in Australia, Marion Jones was the female field and track athlete to win three gold and two bronze medals.
42
Sheila Johnson
Most know her as the first Black female billionaire, however she was also once an equestrian champion.
43
Misty Copeland
Born in Kansas City, Mo., and raised in Southern California, the 26-year old ballerina is the first African-American female soloist at the American Ballet Theater.