LL Cool J and his wife of 24 years, Simone I. Smith, have joined forces on a new campaign with American Cancer Society. The message is near and dear to them—”Beat Cancer Like a Boss.”
In the 30-second public service announcement, LL Cool J addresses the disease head on.
“How did my wife Simone beat cancer? Like a boss,” he says at beginning of the video.
As the instrumentals for Meek Mill’s track “I’m A Boss” play in the background, celebrities like Mary J. Blige, Remy Ma, Jhene Aiko, Jordan Sparks, and Salt N’ Pepa appear to send messages of strength and empowerment to cancer patients and their families affected by the disease. To bring the story home, Simone shares her own testimony.
“Boss is battling cancer my finding your inner strength,” she says. “Cancer left its mark, but it couldn’t beat the boss within.”
In 2004, Simone
“I was in utter disbelief when I received my stage III diagnosis, but what I quickly learned with the support of my husband and family, was that cancer was not something that I had to let consume my inner being or personality,” Smith said in a statement. “With the help of ACS and a few friends, this campaign was created to empower women to lean onto their support system and tap into their strength to ‘Beat Cancer Like a Boss,’ a message I carried with me throughout my journey to recovery.”
To get more info on the “Beat Cancer Like A Boss” campaign and their celebrity partners, head to Cancer.org.